![]() ![]() They'll also neglect to develop the profile with a user image or much of any other information. They need to do this because someone living in India doesn't often fly to the US just for lunch. For example, they'll be based in India, but the restaurant they're creating reviews for is in the United States. ![]() This is often necessary because the bogus review company isn't located in the target country. Here's how it works: The average fake reviewer will create a Yelp account using a desktop computer or cloud-based workstation like Amazon Workspaces. But when you take a look at the work it takes to create a false account that is believable you can see why it's not so easy. They don't seem to even try to create a natural-looking review experience. How fake Yelp reviewers get caughtĪt Reputation X we are constantly amazed at how clumsy these companies are. They get caught for a number of reasons, but in the end it's because their reviews follow a certain pattern. When companies try to fake reviews at scale, they often get caught. We know, Reputation X is often asked to fix their work. There are a lot of companies claiming to leave bogus Yelp reviews for businesses. ![]() Trusted reviews have a lower probability of being censored by Yelp. We found that if the reviewer searched for a business using the Yelp app, then visited the business, and only then left a review, the review will be more trusted. But we can't be absolutely sure (Yelp's algorithm is secret). Do we have objective proof? We've tested it informally and found that its true. Yelp can tell if the reviewer has actually been to the business they are reviewing. When a reviewer uses the Yelp mobile app their location is tracked.
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